Digital Engagement Manager

Stage 1: Application

Your application will consist of four parts:

1. A Personal Details application form.

2. Employment history – this should contain your work experience and any skills, qualifications and accomplishments relevant to the jobs you have completed.

3. Personal statement – up to 750 words. This statement should be used to provide examples of how you meet the essential criteria below:

• Experience of managing a diverse range of stakeholders, including senior leaders, across multiple disciplines

• Proficient in using Microsoft Office suite, SharePoint and MS Teams to deliver multi-channel communications.

• Strong written and oral communication skills, with the ability to apply clear standards of quality and use analytic tools to measure effectiveness.

• Experience of organising virtual and face to face events, from planning to executing, leading working groups and producing outcomes.

4. Technical statement (up to 250 words). The following statement is aligned to the required technical skill of ‘Implementation’.

• Experience of working within a specialist area or in a broad communication and engagement role, with the ability to plan and deliver multi-channel campaigns and tailor messaging to the needs of different audiences.

Ensure that all examples provided in your statements are taken directly from your own experience and that you describe the examples in your own words. If you choose to use gen-AI to support your statements, you must follow the guidelines outlined in the Artificial intelligence and recruitment guide.

The sift panel will use the information in your employment history, personal statement, and technical statement to assess your experience, skills and knowledge.

An initial sift will be conducted using the technical statement. Candidates who pass the initial sift will be progressed to a full sift.

If you do progress to a full sift, you will be provided with one combined overall assessment score for both your employment history and Personal Statement.

For Hints and Tips on completing your application visit Applying for jobs at DWP Digital.

Important Information

• You will be asked to complete your employment history. Any information that you would customarily share on a CV should therefore be entered onto the application form.
• Personal details that could be used to identify you including your name, contact details and address must be removed for your application to be considered.
• If your employment history, personal statement or technical statement contain any personal details your application will be withdrawn.

Stage 2: Interview

If you’re successful at the sift stage, you’ll be invited to a video interview via Microsoft Teams. During the interview, you’ll be assessed against the experience criteria listed under both the essential and technical skill.

You will be asked to do a 5 minute presentation to further assess your experience. Your presentation should focus on the following:

• How would you plan and deliver a multi-channel communications campaign to engage diverse audiences and achieve measurable outcomes?

Interviews will take place from late February 2026. Interview dates to be confirmed.

Other information:

If high application volumes are received, the benchmark for candidates to proceed to the next stage may be raised. In line with our commitment to the Disability Confident Scheme (DCS), we aim to advance all candidates applying under the DCS who meet the minimum standard. However, we may only progress those candidates who best meet the required standards.

All successful candidates and those placed on reserve will be posted in merit list order by location.

For these vacancies, we strongly recommend that applicants consult with an immigration specialist or qualified advisor to assess their eligibility for Visa Sponsorship before deciding to apply. Please note that while we consider sponsorship requests in accordance with current DWP guidance and Home Office policy, sponsorship cannot be guaranteed.

Reasonable Adjustment

At DWP we value diversity and inclusion and actively encourage and welcome applications from everyone, including those that are underrepresented in our workforce.

We consider visible and non-visible disabilities, neurodiversity or learning differences, chronic medical conditions, or mental ill health. Examples include dyslexia, epilepsy, autism, chronic fatigue, or schizophrenia.

If you need a change to be made so that you can make your application, you should: Contact Government Recruitment Service via DigitalRecruitment.grs@cabinetoffice.gov.uk as soon as possible before the closing date to discuss your needs.

Complete the “Reasonable Adjustments” section in the “Additional requirements” page of your application form to tell us what changes or help you might need further on in the recruitment process. For instance, you may need wheelchair access at interview, or if you’re deaf, a Language Service Professional.

For further information on reasonable adjustments, terms and conditions and how we recruit visit the How we recruit page.

Find out more about Working for DWP

A reserve list may be held for a period of 6 months from which further appointments can be made.

Reserve list candidates will be posted in merit order by location.

The Civil Service values honesty and integrity and expects all candidates to abide by these principles. Please ensure that all examples provided in your application are taken directly from your own experience and that you describe the examples in your own words. Applications will be screened and if evidence of plagiarism or copying examples/answers from other sources is found, your application will be withdrawn. Internal DWP candidates may also face disciplinary action.

Feedback will only be provided if you attend an interview or assessment.