Social Media Marketing Manager

Job Title: Social Media Marketing Manager

Salary: £45,100 – £60,400

Location: Cambridge, UK (hybrid working available, min. 2 days per week in office)

Contract: Fixed term/Secondment (12 months), Full time (35 hours per week)

 

This is an exciting opportunity for a marketer with a passion for social media to join the Academic product group at Cambridge University Press & Assessment and use their expertise and knowledge to shape the social media strategy that promotes our world-leading research books and journals, education products and services

We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organisation and a proud part of the University of Cambridge.

 

About the role 

As Social Media Marketing Manager within the Academic Marketing Department, you will use your expertise to lead the social media strategy for our product accounts and propose a set of recommendations that you will then manage and implement —optimising our social channels to drive engagement, foster brand awareness, achieve key business objectives, and improve ROI.

You'll also establish processes for administration, monitoring, and analysis, and set up a social media council to ensure continuity after the secondment.

Collaboration is key: you'll work with the Brand Communications Team, External Communications & Brand Team, and marketing colleagues to encourage best practice, provide training, and monitor account and channel performance.

Key accountabilities include:

• Collaborating with senior management to deliver and implement a social media strategy for Academic product accounts.
• Managing and optimising social media channels and advertising to drive business objectives and ensure accessibility.
• Establishing and running a governance programme for product social media accounts, including annual audits and account management processes.
• Managing our social media management platform (currently Sprout Social) and contributing to renewal and tender processes.
• Advising and monitoring external CUP-owned product social media accounts and representing Academic on the organisation-wide Social Media Working Group.
• Developing processes for social media training, policy reviews, and championing best practices.
• Defining KPIs, reporting on campaign effectiveness, and making recommendations for improvement.
• Driving innovation by testing new approaches, platforms, and tools, and optimising the use of automation and AI.

 

About you

You have a deep understanding of social media and its role within marketing, with a proven track record in digital marketing channels such as email, social media, SEO, mobile, and online advertising. You are highly organised, an excellent communicator, and confident leading projects and working groups.

Essential skills and experience:

• Expertise in social media, digital marketing and content strategies
• Experience in project management and procurement
• Strong analytical skills, with experience using tools like Google Analytics, Dimensions, and Altmetric
• Ability to create, implement, and optimise social media strategies aligned with business goals
• Excellent relationship-building, teamwork, and leadership skills
• Proactive, solution-focused, and innovative mindset
• Ideally an understanding of scholarly publishing

If you would like to know more about this opportunity and what will make you successful, please see the full job description attached to the bottom of this vacancy on our careers site.

 

Rewards and benefits

We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world-class, flexible rewards package, featuring family-friendly and planet-friendly benefits including:

• 28 days annual leave plus bank holidays
• Private medical and Permanent Health Insurance
• Discretionary annual bonus
• Group personal pension scheme
• Life assurance up to 4 x annual salary
• Green travel schemes

We are a hybrid working organisation, and we offer a range of flexible working options from day one. We expect most hybrid-working colleagues to spend 40-60% of their time at their dedicated office or location. We will also consider other work arrangements if you wish to work more flexibly or require adjustments due to a disability.

 

Ready to pursue your potential? Apply now. 

We review applications on an ongoing basis, with a closing date for all applications being 3^rd December 2025. Interviews are scheduled to take place on 5^th January 2026.

Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.

Please note that Cambridge University Press & Assessment will not ordinarily be able to provide sponsorship for vacancies of less than 12-months in duration. Applicants must therefore have an existing right to work in the UK to be eligible for this position.

 

Why join us

Joining us is your opportunity to pursue potential. You'll belong to a collaborative team that's exploring new and better ways to serve students, teachers and researchers across the globe – for the benefit of individuals, society and the world. Sharing our mission will inspire your own growth, development and progress, in an environment which embraces difference, change and aspiration. 

Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it's safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, gender identity and sexual identity), cultural, or social class/background.

We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.